The Accompanying Table Shows the Dollar Amount of Sales in 2012

question 9

Multiple Choice

The accompanying table shows the dollar amount of sales in 2012 for the four largest firms in the above-ground pool industry. Total industry sales in 2012 were $467,000. Use this table to answer the questions. $\begin{array}{lr}\text { Firm Name }&\text { Dollar Amount of Sales in } 2012\\\text { Bhre Water Island, Inc. } & \$ 112,000 \\\text { Backyard Paradise, Inc. } & \$ 47,000 \\\text { Tropical Waters, Inc. } & \$ 19,000 \\\text { Poolside Plastics, Inc. } & \$ 14,000 \\\text { All other firms in industry combined. } & \$ 275,000\end{array}$
-If Blue Water Island, Inc. acquired Backyard Paradise, Inc., the concentration ratio would __________ and the market price of pools would likely __________.

• A) increase; fall
• B) increase; rise
• C) decrease; not change
• D) decrease; fall
• E) decrease; rise

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Definitions:

Instrumental Conditioning

Also known as operant conditioning, a learning process in which behavior is strengthened or weakened by its consequences, rewards, or punishments.

Reinforcement

In behavioral psychology, it is any stimulus which strengthens or increases the probability of a specific response.

Response

The reaction or reply to a stimulus or situation in the environment, often studied in psychology to understand behavior.

Operants

Behaviors that are modified by their consequences, a concept central to operant conditioning theory in psychology.