Consider the Following Scenario to Answer the Following Questions: EJH

question 72

Multiple Choice

Consider the following scenario to answer the following questions: EJH Cinemas,a movie theater next to your university,attracts two types of customers-those who are associated with the university (students,faculty,and staff) and locals who live in the surrounding area.There are 10,000 university customers interested in purchasing movie tickets from EJH Cinemas,with a maximum willingness to pay of $7 per ticket.There are 20,000 local customers interested in purchasing tickets,with a maximum willingness to pay of $9 per ticket.The movie theater incurs a constant marginal cost of $4 per ticket.For simplicity,assume each customer purchases,at most,one ticket.
-If EJH Cinemas decides to practice price discrimination,charging $9 for a standard ticket available to everyone,but only $7 for a ticket if you show your university identification (students,faculty,and staff) ,what will be the movie theater's total revenue?

• A) $250,000
• B) $200,000
• C) $180,000
• D) $170,000
• E) $150,000

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Definitions:

Resale Price

The price at which an item is sold again to the public, after being purchased from the original seller.

Contract Price

The total amount of money agreed upon for the sale of goods or services in a contractual agreement.

Specific Performance

A legal remedy requiring a party to perform their obligations under a contract, typically used when monetary damages are insufficient.

Almetals Inc.

A company specializing in the processing and distribution of precision metal slits, coils, and sheets, primarily for the automotive and manufacturing industries.