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The Centre of Gravity Method Is a Computer-Based Tool for Collecting,storing,retrieving,and

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The Centre of Gravity Method is a computer-based tool for collecting,storing,retrieving,and displaying location-dependent demographic data on maps.


Definitions:

Product Development

Product Development involves refining and enhancing an existing product's features or developing new products to meet market demand or take advantage of market opportunities.

Market Development

A growth strategy where a company seeks to sell its current products in new markets or new segments of existing markets.

Growth Strategy

A growth strategy is a plan of action designed to increase the size and scope of a business, by expanding its market reach, product portfolio, or operations.

Market Penetration

A measure of the extent to which a product or service is recognized and purchased by customers within a specific market.

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