The Operations Manager for the Blue Moon Brewing Co

question 59

Multiple Choice

The operations manager for the Blue Moon Brewing Co.produces two beers: Lite (L) and Dark (D) .Two of his resources are constrained: production time,which is limited to 8 hours (480 minutes) per day; and malt extract (one of his ingredients) ,of which he can get only 675 gallons each day.To produce a keg of Lite beer requires 2 minutes of time and 5 gallons of malt extract,while each keg of Dark beer needs 4 minutes of time and 3 gallons of malt extract.Profits for Lite beer are $3.00 per keg,and profits for Dark beer are $2.00 per keg.For the production combination of 135 Lite and 0 Dark,which resource is "slack" (not fully used) ?

• A)Time (only)
• B)Malt extract (only)
• C)Both time and malt extract
• D)Neither time nor malt extract
• E)Cannot be determined exactly

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Definitions:

Return on Investment

A financial metric used to evaluate the efficiency or profitability of an investment, calculated by dividing the profit gained from an investment by the cost of the investment.

Selling Price

The amount a customer pays to purchase a product or service, determined by various factors including cost, competition, and demand.

Target Costing

A pricing method that starts with a market-based price point and then deduces the allowable cost to maintain profitability.

Return on Investment

A financial metric used to evaluate the efficiency or profitability of an investment, calculated as a percentage of the investment's return relative to its cost.