Examlex
When examining consumption behavior at the household level, it does not make a difference whether real household income or disposable income is used.
Functional Theory
A theoretical perspective that explains how and why specific social, psychological, or physiological functions contribute to individual or societal stability.
Product Benefits
The advantages or positive outcomes that consumers receive from using a product or service, which meet their needs or desires.
Attitude
A fixed mindset or emotional stance towards a particular thing, typically evident in how an individual acts.
Functional Theory
A perspective in sociology and psychology that emphasizes the functions of behavior, institutions, and processes in society and individual psychology.
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