According to the Textbook, the Main Reason for Mark Zuckerberg

question 82

Multiple Choice

According to the textbook, the main reason for Mark Zuckerberg to leave college and to start a new company, Facebook, is that

• A)he had failed many courses in college.
• B)the opportunity cost is higher for him to stay in college than to run Facebook.
• C)the opportunity cost is lower for him to stay in college than to run Facebook.
• D)the opportunity cost is zero for him to stay in college.
• E)the opportunity cost is zero for him to run Facebook.

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Definitions:

Discretionary Product

A non-essential good or service that consumers may choose to buy when they have disposable income, often susceptible to economic fluctuations.

Shopping Product

A type of product that consumers buy after comparing quality, price, and style from different sellers.

Convenience Product

Goods or services that are readily available to consumers and require minimal effort to purchase, such as everyday household items.

Unsought Product

Describes goods or services that consumers do not actively seek out or necessarily think of buying until a specific need arises or they are directly marketed to.