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In the aggregate expenditures model, if aggregate expenditures are greater than real GDP,
Esteem Dimension
An aspect of personal or brand value that relates to how much respect and admiration an entity commands from others, often associated with social status.
Customer Feedback
Information provided by customers regarding their experience with a product or service, used by companies to improve quality and satisfaction.
Consistent
Showing steady conformity to a set of standards, patterns, or behaviors over time.
Brand Extension
The use of an existing brand name for a new product or category in the same brand portfolio.
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