________ Is the Process of Developing and Maintaining a Crucial

question 12

Multiple Choice

________ is the process of developing and maintaining a crucial fit between the organization's goals and capabilities and its changing marketing opportunities.

• A) Benchmarking
• B) SWOT analysis
• C) Market segmentation
• D) Strategic planning
• E) Diversification

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Definitions:

Consumer-To-Marketer

A communication flow direction where consumers provide feedback or information directly to companies or marketers.

Electronic Dialog

A digital conversation or exchange of information through electronic means, such as email or messaging apps.

Informed Decisions

Choices made based on a thorough understanding of the relevant information, data, and knowledge.

Online Environment

The digital space where interactions, transactions, and communications occur over internet platforms and networks.