The Number of Times an Average Person in the Target

question 54

Multiple Choice

The number of times an average person in the target market is exposed to a message is known as the ________ of the message.

• A) quantitative value
• B) reach
• C) frequency
• D) exposure rate
• E) turnover rate

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Definitions:

Marfan's Syndrome

A genetic disorder that affects the body's connective tissue, leading to abnormalities in the heart, blood vessels, bones, joints, and eyes.

High-Density Lipoprotein (HDL)

A type of cholesterol in the blood, known as "good" cholesterol because high levels are associated with a lower risk of heart disease.

Low-Density Lipoprotein (LDL)

Often referred to as "bad" cholesterol, it contributes to plaque build-up in the arteries, which can lead to artery disease.

Cholesterol

A waxy, fat-like substance found in the cells of the body, which is essential for the production of hormones, vitamin D, and the bile necessary for digesting fat.