The Greater the Number of Channel Levels in a Marketing

question 112

Multiple Choice

The greater the number of channel levels in a marketing channel, the ________.

• A) less distance between producer and end-consumer
• B) greater the channel complexity
• C) less time it takes for products to reach end-consumers
• D) greater the control producers have over the distribution of their products
• E) greater the control producers have over the demand of their products

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Definitions:

Approach Technique

A strategy or method used to initially engage with a potential client or customer in a sales context.

Strong Negotiator

Someone proficient in negotiating deals or agreements with a skillful balance of assertiveness and empathy.

Group Sales Presentation

A sales pitch or demonstration presented to multiple prospective customers at once.

Summary Of Benefits

A concise outline of the advantages or positive aspects of a product, service, or plan, meant to highlight its value to prospective buyers or participants.