Department Stores Such as Kohl's and Macy's Practice High-Low Pricing

question 136

Multiple Choice

Department stores such as Kohl's and Macy's practice high-low pricing by ________.

• A) charging a constant, everyday low price
• B) providing few or no temporary price discounts
• C) increasing prices temporarily on select products
• D) having frequent sale days for store credit-card holders
• E) underpricing most consumer items

---

Definitions:

Trivial

Of little importance or significance.

Sigmund Freud

A pioneering Austrian neurologist who developed psychoanalysis, a treatment for mental health issues that relies on conversational interactions between a psychoanalyst and the patient.

Carl Jung

A Swiss psychiatrist and psychoanalyst who founded analytical psychology, emphasizing the importance of the individual psyche and the personal quest for wholeness.

Alfred Adler

An Austrian psychotherapist and founder of the school of individual psychology, emphasizing the uniqueness of the individual and the importance of social context in personality development.