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Describe and Compare the Four Types of Customers Classified by Their

question 8

Essay

Describe and compare the four types of customers classified by their potential profitability to an organization. Explain how an organization should manage each type of customer.


Definitions:

Price Discrimination

A pricing strategy where similar goods or services are sold at different prices by the same provider in different markets.

Business Travelers

Individuals who travel for work or professional purposes, often commuting to different cities or countries.

Demand

The amount of a product or service that buyers are prepared and able to buy at different price levels over a specific time frame.

Perfect Price-Discriminate

A theoretical pricing strategy where a seller charges each customer the maximum price they are willing to pay, leading to maximum profit without excess supply or demand.

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