New Product Success Requires All of the Following EXCEPT ________

question 18

Multiple Choice

New product success requires all of the following EXCEPT ________.

• A) a whole-company commitment
• B) a holistic approach for finding new ways to create valued customer experiences
• C) thinking up a few good ideas
• D) introducing products that will satisfy a want or need for customers
• E) efficient engineering and manufacturing

---

Definitions:

Cognitive Approach

A psychological perspective that focuses on how people think, understand, and know about the world.

Motive States

Psychological conditions that energize and direct behavior towards specific goals or needs fulfillment.

Environmental Factors

Components of the physical and social world that can influence individuals' behaviors, attitudes, and well-being.

Instincts

Innate, typically fixed patterns of behavior in animals in response to certain stimuli.