As Competition and Costs Increase, and as Productivity and Quality

question 151

Essay

As competition and costs increase, and as productivity and quality decrease, what are the three major marketing tasks facing service companies in contemporary times?

Understand the implications of achievement motive and situational factors on behavior.

Analyze the similarities and distinctions between motivation and emotion.

Explore cross-cultural perspectives on emotion and motivation.

Understand the evolution and adaptation of standardized tests over time.

---

Definitions:

Tax on Consumption

A levy placed on the spending on goods and services, often implemented through sales tax or value-added tax (VAT).

Standard of Living

The level of wealth, comfort, material goods, and necessities available to a certain socioeconomic class or geographic area.

Saving

The process of setting aside a portion of current income for future use, either by depositing money in a bank or purchasing financial instruments.

Benefits-Received Principle

A theory of fairness holding that taxpayers should contribute to government (in the form of taxes) in proportion to the benefits they receive from public expenditures.