Brand ________ Refers to How Consumers Feel If a Brand

question 34

Multiple Choice

Brand ________ refers to how consumers feel if a brand meets their needs.

• A) differentiation
• B) equity
• C) dilution
• D) esteem
• E) relevance

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Definitions:

Personality

The combination of characteristics or qualities that form an individual's distinctive character, influencing behaviors, thoughts, and emotions.

Frontal Lobes

The area of the brain located behind the forehead that is responsible for complex cognitive functions, including behavior, decision making, and movement.

Planning

The process of thinking about, organizing, and preparing for any specific goal or future task.

Personality

A unique combination of behavioral, cognitive, and emotional traits that arise due to both nature and nurture factors.