Examlex
With technology advances making it simple to contact many customers at once, companies have moved toward mass marketing over target marketing.
Corporate Citizen
Refers to a business seen as a member of society, which is expected to participate responsibly in the community and environment it operates within.
Voluntary Dimension
The aspect of social responsibility where businesses participate in charitable activities or philanthropy by choice rather than obligation.
Right to Be Heard
A consumer right that guarantees individuals the opportunity to provide feedback, complaints, or to be part of the decision-making process regarding products or services they use.
Q3: _ segments are conceptually distinguishable and respond
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Q108: _ products are those products purchased for