Which of the Following Is NOT a Common Variable Used

question 167

Multiple Choice

Which of the following is NOT a common variable used by both consumer and business marketers while segmenting markets?

• A) operating characteristics
• B) loyalty status
• C) usage rate
• D) geographic location
• E) benefits sought

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Definitions:

Main Idea

The central concept or primary point that an author or speaker is trying to communicate.

Goodwill Messages

Communications intended to foster positive relationships and express appreciation or encouragement.

Personal Tone

A communication style that uses a more individualized and informal approach, often to create a sense of connection or empathy.

Handwritten Note

A personal message or document written by hand, often perceived as more thoughtful or genuine than typed communication.