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Why must marketers guard against stereotypes when using age and life-cycle segmentation?
Bed Mobility
The ability to change and control body position in bed efficiently and independently, crucial for individuals with physical limitations or recovering from surgery.
Over-Bed Trapeze
A medical device mounted on hospital beds to assist patients in changing positions, moving, or sitting up with minimal assistance.
Unconscious Patient
A patient who is in a state where they are unable to respond to stimuli and are unaware of their surroundings.
Semi-Fowler's Position
A patient positioning where the individual lies on their back with the head and torso raised between 15 to 45 degrees, often used to promote oxygenation.
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