The Buyer Decision Process Consists of Five Stages

question 5

Multiple Choice

The buyer decision process consists of five stages. Which of the following is NOT one of these stages?

• A) need recognition
• B) information search
• C) conspicuous consumption
• D) purchase decision
• E) postpurchase behavior

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Definitions:

Synapses

The junctions across which nerve impulses pass from one neuron to another, or to a muscle or gland cell.

Neurons

Specialized cells in the nervous system that transmit information to other nerve cells, muscle, or gland cells.

Evolutionary Psychologist

A professional who studies how evolutionary theory informs the understanding of human thoughts, behaviors, and emotions.

Fight or Flight

A physiological reaction that occurs in response to a perceived harmful event, attack, or threat to survival, priming the body for fighting or fleeing.