A Company That Focuses on Customer Developments in Designing Its

question 3

Multiple Choice

A company that focuses on customer developments in designing its marketing strategies and on delivering superior value to its target customers is a ________ company.

• A) market-centered
• B) cost-centered
• C) competitor-centered
• D) customer-centered
• E) product-centered

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Definitions:

Competencies

Measurable skills, knowledge, abilities, or behaviors that are critical for successful performance in a specific job, role, or activity.

Cultural Differences

Variations in the customs, values, behaviors, and artifacts of different societies or groups, often affecting communication and interaction among them.

Motivation

The inner drive or process that stimulates an individual to act towards achieving a desired goal.

Employees

Individuals hired by an organization to perform specific duties and tasks in exchange for compensation.