Which of the Following Statements Is True of the Selling

question 79

Multiple Choice

Which of the following statements is true of the selling concept?

• A) It requires minimum promotion efforts.
• B) It creates long-term, profitable customer relationships.
• C) It takes an outside-in perspective.
• D) It is typically practiced with unsought goods.
• E) It follows the customer-centered sense-and-respond philosophy.

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Definitions:

Fungible Goods

Goods that are alike by physical nature, by agreement, or by trade usage. Examples are wheat, oil, and wine that are identical in type and quality.

Title

Legal ownership of property, including the rights to use, sell, or transfer the property.

Title

Legal ownership rights to property, signifying that the owner has the legal right to use, control, and dispose of the property.

Goods Sold

refers to merchandise that has been purchased and transferred from the seller to the buyer.