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Refer to Scenario 7.5 below to answer the question(s) that follow.
SCENARIO 7.5: You own and are the only employee of a company that customizes bicycles.
Last year your total revenue was $60,000. Your costs for rent and supplies were $25,000.
To start this business you invested an amount of your own capital that could pay you a $45,000 a year return.
-Refer to Scenario 7.5. A yearly normal return for your company is
Online Test Marketing
A technique used to evaluate the marketability of a product through targeted advertising campaigns and surveys on digital platforms before widely releasing it.
Less-expensive Forms
Refers to cheaper or more cost-effective versions or alternatives of products or services.
NPD Process
The stages a company undergoes to develop and market a new product, from idea generation to commercialization.
Product Adopters
Individuals or entities that purchase and utilize new products or technologies early in their lifecycle.
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