Examlex
Which of the following techniques uses variables such as price and promotional expenditures, which are related to product demand, to predict demand?
Modus Ponens
A form of logical argument where from premises in the form "If P, then Q" and "P is true," it logically follows that "Q is true."
Cognitive Overload
Breakdown of cognitive processing that occurs when the available information exceeds processing capacity.
Representativeness Heuristic
Representativeness Heuristic is a cognitive shortcut that involves judging the probability of an event by its similarity to a prototype.
Recognition-Primed Decision Making
A model that describes how people make quick, effective decisions by recognizing patterns and similarities with past experiences.
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