Research Shows That a Key Consideration in Likability of a Persuasive

question 104

Multiple Choice

Research shows that a key consideration in likability of a persuasive source is

• A) gender.
• B) tone of voice.
• C) physical attractiveness.
• D) authoritative presence.

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Definitions:

Big Five

A model describing human personality through five broad dimensions: openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Openness to Experience

A personality trait that features characteristics such as imagination and insight, and those high in this trait also tend to have a broad range of interests.

Boringness

The quality or state of being uninteresting, monotonous, or tedious.

Cleanliness

The state of being clean and free from dirt, and the process of achieving and maintaining that state.