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Between a third and a half of all new products fail or dramatically underperform.
Endocrine Gland
Glands of the endocrine system that release hormones directly into the bloodstream.
Hypothalamus
A region of the brain responsible for releasing hormones that regulate body temperature, hunger, moods, and the release of hormones from many glands, especially the pituitary gland.
Thalamus
A brain structure that acts as a relay station, processing and transmitting sensory information to the cerebral cortex.
Base of Skull
The bottom part of the skull, upon which the brain rests, consisting of several bones that form the cranial base and provide structural support.
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