Examlex
A segmentation study of people who would be interested in subscribing to a cooking magazine discovered three distinct groups of potential subscribers: (1) those who wanted to cook the same foods their mothers cooked for them;(2) those who wanted to learn about the latest cooking trends and fads;and (3) those who were interested in learning about a variety of different international cuisines and exotic ingredients.This magazine discovered its market can be segmented using ________ variables.
Mucus
A thick, slippery substance produced by mucous membranes and glands to moisturize and protect certain parts of the body.
Constipation
A common digestive condition characterized by infrequent bowel movements, difficulty passing stools, or experiencing incomplete evacuations.
Bowel Movement
The act of expelling feces from the digestive tract through the anus.
Stools
The excrement released from the intestines through the rectum; also refers to types of seats without back support.
Q3: White King mass-produces an all-purpose floor cleaner,mass-distributes
Q19: In the second step of the marketing
Q21: An effective MIS assesses information needs,develops needed
Q33: _ are consumer products that the consumer
Q39: Children exert little influence on family buying
Q44: Survey research is LEAST likely to be
Q92: The first part of the marketing strategy
Q104: One who always knows about the trendiest
Q158: Major brand marketers often spend huge amounts
Q162: All of the following are accurate descriptions