A Company Would Be Most Likely to Benefit in Which

question 58

Multiple Choice

A company would be most likely to benefit in which of the following ways by using blogs as marketing tools?

• A)Blogs provide companies with additional revenue.
• B)Blog content is easy to filter,monitor and control.
• C)Long-term customer relationships can be developed through blogs.
• D)Demographic information about customers can be easily tracked.
• E)Blogs are a fresh,inexpensive and personal way to connect with consumers.

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Definitions:

Organisational Growth

The process by which an organization increases in size, resources, capabilities, or market share over time.

Core Competencies

Fundamental strengths and abilities of a company that give it a competitive advantage.

Organisational Strength

The capabilities and resources that give an organization a competitive edge or superior performance ability.

SWOT Analysis

A strategic planning tool used to identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning.