Examlex
LG has an arrangement with selected TV networks that allows for its advertisements for air conditioners to be aired only when the temperature exceeds 36° C.This is an example of continuity in advertising.
Tertiary Reinforcement
A type of reinforcement that uses a stimulus associated with primary or secondary reinforcers to modify behavior.
Contingency Management
The use of contingent reinforcement and nonreinforcement to increase the frequency of appropriate behavior and eliminate inappropriate behaviors
Contingency
The specified relationship between a specific behavior and reinforcement
Conditioning
Conditioning is a process in psychology in which a response becomes more frequent or more predictable in a given environment due to reinforcement.
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