Examlex
What is the EMV for Option 2 in the following decision table?
Mechanical Observational Data
Information collected through automated or mechanical means, often used in the study of behaviors or processes.
National TV Ratings
Measures of the viewership of television programs, indicating their popularity across a nation and used for marketing and advertising purposes.
Nielsen
A global information, data, and measurement company that provides market research, insights, and data about what people watch and buy.
Internal Secondary Data
Data that has been previously collected within the organization for purposes other than the current research or analysis need.
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