Examlex
Which should be identified more quickly as a fruit, an orange or an olive? Why?
Purchase Decision
The process a buyer goes through when selecting a product or service to buy, including recognizing a need, evaluating alternatives, and making the final decision.
Consumer Purchase Decision Process
The stages a buyer goes through when deciding to purchase a product, including need recognition, information search, evaluation, decision, and post-purchase behavior.
iPad Pro
A high-end tablet computer produced by Apple Inc., designed for professionals and power users, offering advanced features and capabilities.
Cognitive Dissonance
A psychological discomfort experienced by an individual who holds two or more contradictory beliefs, ideas, or values at the same time.
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