Examlex
Why would a theme park practice discrimination by age for admission but not for souvenirs?
Willingness to Pay
The maximum amount an individual is prepared to spend to acquire a good or service or to avoid something undesirable.
Proportional
Relating to or denoting a relationship between two quantities where their ratio remains constant.
Perceived Market Share
The percentage of an industry or market's total sales that is believed to be controlled by a company, as perceived by individuals or entities.
Actual Market Share
The current portion of a market controlled by a particular company, measured by either to the volume or value of its sales.
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