A Company Is Considering Producing Some New Gameboy Electronic Games

question 31

Multiple Choice

A company is considering producing some new Gameboy electronic games.Based on past records, management believes that there is a 70 percent chance that each of these will be successful and a 30 percent chance of failure.Market research may be used to revise these probabilities.In the past, the successful products were predicted to be successful based on market research 90 percent of the time.However, for products that failed, the market research predicted these would be successes 20 percent of the time.If market research is performed for a new product, what is the probability that the results indicate a successful market for the product and the product is actually not successful?

• A)0.63
• B)0.06
• C)0.07
• D)0.24

Identify the essential processes in learning organizations.

Analyze the effectiveness of change efforts and reasons for their success or failure.

Understand the significance of cultural intelligence in global business expansion.

Recognize the role of global public relations in maintaining relationships in diverse socioeconomic and political environments.

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Definitions:

Survey Method

A research technique that involves collecting data from a sample of individuals through their responses to questions.

Experimental Method

A research approach where variables are manipulated to determine their effect on other variables within a controlled environment.

Naturalistic Observation Method

The naturalistic observation method involves observing subjects in their natural environment without intervention, to study behaviors and interactions as they unfold naturally.

Correlational Method

A research strategy that investigates the relationship between two or more variables to determine whether they occur together or not in a predictable pattern.