Attitude Change Increases with the Discrepancy Between the Message and the Beliefs

question 18

Multiple Choice

Attitude change increases with the discrepancy between the message and the beliefs of the audience only when the ________.

• A) audience has high self-esteem
• B) sender of the message is an expert
• C) audience is fully committed to its beliefs
• D) message is extremely fearful

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Definitions:

Depletion

An accounting approach used to allocate the cost of extracting natural resources, such as minerals, oil, and gas, over the period those resources are extracted and sold.

Coal Company

A business entity engaged in the extraction, processing, and selling of coal as an energy source or raw material.

Salvage Value

The anticipated remaining value of an asset once it has completed its functional lifespan, typically taken into account in computations of depreciation.

Natural Resources

Assets that come from the Earth and are used to produce goods and services, such as timber, oil, and minerals.