Examlex
A researcher argues that intelligence is quite general--a kind of well, or spring, of mental energy that flows through every action. This researcher's views are most similar to those of ________.
Geodemographic Segmentation
A method of market segmentation that combines demographics with geographic location to identify market segments with similar characteristics and behaviors.
Psychographic Segmentation
A marketing strategy that divides a market based on consumer personality traits, lifestyles, interests, attitudes, and values.
Geographic Segmentation
The division of a market into different geographical units such as countries, states, regions, cities, or neighborhoods, to tailor marketing efforts to local preferences and conditions.
Lifestyle
The interests, opinions, behaviours, and behavioural orientations of an individual, group, or culture.
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