Miley Is Thinking About Buying a Subliminal Message CD That

question 18

Multiple Choice

Miley is thinking about buying a subliminal message CD that is supposed to make her more assertive at work. Based on the information in your textbook, what should you tell her?

• A) "Be careful; subliminal messages are very powerful."
• B) "Subliminal messages only work when the person does not know they are being used."
• C) "Few studies have been done on the effectiveness of subliminal messages."
• D) "There is little evidence that subliminal messages can be used to persuade people to do anything."

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Definitions:

Statement of Cash Flows

A financial statement that shows how changes in balance sheet accounts and income affect cash and cash equivalents.

Liquidity Ratios

Measures of a firm’s ability to meet its short-term obligations.

Short-Term Obligations

Financial liabilities that are due to be paid within a short timeframe, typically less than one year.

Activity Ratios

Measures of how efficiently a firm utilizes its assets.