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What Is Cognitive Dissonance? Provide an Example That Illustrates How

question 26

Essay

What is cognitive dissonance? Provide an example that illustrates how cognitive dissonance can lead people to change their attitudes. Make sure to explain the cause of the cognitive dissonance in your example.


Definitions:

Mutually Exclusive

Situations or events that cannot occur at the same time, often used in decision-making scenarios where the choice of one option precludes the selection of another.

Independent

Characterized by freedom from outside control or influence; self-governing.

Marginally Profitable

Referring to a business or product that generates minimal profits, just above the break-even point but not significant in scale.

Average Accounting Return

A method of evaluating an investment's profitability by dividing the average net income by the average book value.

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