Examlex
When a client can remain relaxed while imagining one item on his anxiety hierarchy, the client then imagines the ____ the anxiety hierarchy and sees if he can stay relaxed.
AIDA Model
A marketing model that outlines the process for achieving successful advertising and sales experiences, standing for Attention, Interest, Desire, and Action.
Persuasive Messages
Communications designed to influence the attitudes, beliefs, or behaviors of the recipient towards a particular idea, product, or viewpoint.
Mobile Marketing
Marketing strategies designed specifically for reaching consumers on smartphones, tablets, and other mobile devices.
Negative Connotations
The negative associations or implications that a word or phrase may carry, beyond its literal meaning.
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