Examlex
Sleep apnea is a sleep disorder involving sudden and unpredictable daytime attacks of sleepiness or lapses into REM paralysis.
Marketing Mix
A model used to review and manage a business’s marketing strategies, traditionally made up of the four Ps: product, price, place, and promotion.
Marketing Plans
Detailed strategies outlining the advertising, targeting, and selling efforts for a product or service, designed to achieve specific financial and market share goals.
Diversification
A strategy of increasing business opportunities through new markets or products, aiming to reduce risks associated with over-reliance on a single product or market.
Product Development
The process of creating or improving a product or service, from initial idea through marketing, with the goal of satisfying customer needs.
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