A certain utility firm has noticed that a residential customer's bill for one month is dependent on the previous month's bill. The observations are summarized in the following transition matrix. 
The utility company would like to know the long-run probability that a customer's bill will increase, the probability the bill will stay the same, and the probability the bill will decrease.
Definitions:
Borrows Money
The act of receiving funds from another party under the agreement to return the principal amount along with interest or other charges.
Shares
A form of financial ownership in a company, giving the holder a portion of the profits and voting rights.
CEO
Chief Executive Officer, the highest-ranking person in a company or organization, responsible for making major corporate decisions.
CFO
The Chief Financial Officer is a high-ranking executive responsible for managing the financial actions of a company, including financial planning and record-keeping.
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