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If an economic disturbance is known to be transitory,
Intangible
Describes something that cannot be physically touched or measured, such as services, brand reputation, or intellectual property.
Reliability
The degree to which a service, tool, or system consistently performs according to its intended or required outcome without failure.
Responsiveness
The speed and quality with which an organization reacts to customer inquiries, complaints, or orders.
Assurance
A guarantee or pledge, often used in the context of service quality, ensuring customer satisfaction.
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