Examlex
The lens:
Retailing Partner
A business entity or individual that collaborates with another company to sell goods to the end consumer, often contributing to a larger distribution or sales network.
Target Customers
The specific group of consumers a business aims to reach with its products, services, and marketing efforts.
Consumer Packaged-goods
Products that are sold in a packaged form, which consumers use up and replace on a frequent basis.
Exclusive Distribution
Strategy in which only selected retailers can sell a manufacturer’s brand.
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