Suppose You Develop a Scale of Measurement for Your Preferences

question 38

Multiple Choice

Suppose you develop a scale of measurement for your preferences on music, such that you give country music a rating of 10 on an open-ended scale, and classical music which you are neutral about) you give a rating of zero. Since you like pop music twice as much as you like country music, you give it a number twice as large, a rating of 20. Since you dislike Rap music, you give it a rating of -10, to show that you dislike Rap music as much as you like country music. This scale of measurement would be

• A) nominal
• B) ordinal
• C) interval
• D) ratio

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Definitions:

Positive Reinforcement

A technique in behavior management that involves rewarding desired behaviors to increase the likelihood of their recurrence.

Negative Reinforcement

Negative reinforcement is a behavior modification technique that involves the removal of an unpleasant stimulus to encourage a desired behavior.

Contingent Reinforcement

A strategy in behavior management that involves the delivery of rewards or consequences that are dependent on the performance of the targeted behavior.

Desired Behavior

The specific actions or reactions that an individual or organization seeks to encourage or bring about.