In Mary's Case, She First Reads the Data Without Pre-Set

question 18

Multiple Choice

In Mary's case, she first reads the data without pre-set ________________ but looks for patterns that emerge out of the text.

• A) research questions
• B) transcription
• C) focus group questions
• D) themes

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Definitions:

Marginal Utility

The additional satisfaction or benefit a consumer gains from consuming one more unit of a good or service.

Purchases Shift

A change in the buying behavior of consumers, often referring to a movement in demand for goods or services in the market.

Utility Change

refers to changes in the level of satisfaction or happiness that a consumer derives from consuming goods or services, indicating shifts in preferences or economic circumstances.

Marginal Utility

The increase in satisfaction or utility that a person receives from consuming an additional unit of a good or service.