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What is a major drawback of sole proprietorships?
Intellectual Capital
Refers to the intangible value of a business, representing the sum of its knowledge, skills, inventions, and connections.
Availability Heuristic
A mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
Representativeness Heuristic
A cognitive shortcut in which one makes judgments about the probability of an event based on how closely it matches one's stereotypes or expectations.
Anchoring and Adjustment Heuristic
A cognitive bias where individuals rely too heavily on an initial piece of information (the "anchor") when making decisions, adjusting insufficiently from this starting point.
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