In the Services Marketing Triangle, _____ Marketing Refers to the Service

question 43

Multiple Choice

In the services marketing triangle, _____ marketing refers to the service promise being delivered.

• A) Internal
• B) Interactive
• C) Strategic
• D) External
• E) Integrated

---

Definitions:

Unusual Item

An unusual item in financial accounting refers to a gain or loss that is unusual in nature and infrequent in occurrence, thus being reported separately in the financial statements.

Retirement Of A Bond

The process of paying off the principal amount of a bond at or before its maturity date, effectively canceling the debt obligation.

Long-Term Investment

Long-term investments are financial assets that a company intends to hold for more than one accounting year, such as stocks, bonds, or real estate.

Discontinued Operation

A component of a business that has been disposed of or is held for sale and represents a separate major line of business or geographical area of operations, segregated in financial reporting.