Retention Strategies Built Around Customization Bonds

question 58

Multiple Choice

Retention strategies built around customization bonds:

• A) View employees as customers
• B) Provide short-term competitive advantage
• C) Use price as the primary marketing mix element
• D) Focus on mass customization and customer intimacy
• E) Have a low degree of service customization

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Definitions:

Innovation

The act of introducing something new or making improvements to existing products, processes, services, or concepts.

MOOCs

Massive Open Online Courses (MOOCs) are free online courses available for anyone to enroll, offering a wide range of subjects from universities and educational institutions worldwide.

In-Class Learning

An educational approach where teaching and learning occur within a traditional classroom setting, promoting face-to-face interaction between students and teachers.

Limited Geographical

Refers to something that is confined or restricted to a specific geographical area or region.