Companies Who Use Ad Campaigns to Raise Public Awareness of Important

question 82

Multiple Choice

Companies who use ad campaigns to raise public awareness of important issues such as texting while driving are working with what type of environment?

• A) Political-legal
• B) Sociocultural
• C) Technological
• D) Competitive
• E) Demographic

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Definitions:

Less is More

A design principle emphasizing that simplicity and clarity lead to good design, often associated with the minimalist movement.

De Stijl

Dutch, “the style.” An early-20th-century art movement (and magazine), founded by Piet Mondrian and Theo van Doesburg, whose members promoted utopian ideals and developed a simplified geometric style.

Gerrit Thomas Rietveld

A Dutch architect and furniture designer, recognized for his contribution to the De Stijl movement and designs like the Red and Blue Chair.

Piet Mondrian

A Dutch painter famous for his contribution to the De Stijl art movement, known for his abstract works characterized by horizontal and vertical lines and primary colors.