Why Does a Marketing Strategy Utilize the Marketing Mix,which Includes

question 9

Multiple Choice

Why does a marketing strategy utilize the marketing mix,which includes product,price,place,and promotion?

• A) To control the organization's resources to support marketing activities
• B) To transfer goods or services to customers
• C) To develop a clear strategy for planning and implementing marketing activities
• D) To plan the organization's marketing toward supporting the organization's overall mission
• E) To satisfy customers in target markets

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Definitions:

Notes Issued

Financial obligations in the form of promissory notes that a company issues to creditors or investors to raise capital.

Account Payable

Liabilities to suppliers or creditors for goods or services received that have not yet been paid for.

Borrowing Money

The act of obtaining funds from a lender under the agreement to pay back the principal amount along with interest or other charges.

Payroll Expense

Payroll expense is the total amount of wages, salaries, and other compensation that a business pays to its employees over a specific period.