What Is the Next Step in the Product Development Process

question 69

Multiple Choice

What is the next step in the product development process when test marketing is positive for a product?

• A) Prototype development
• B) Business analysis
• C) Concept testing
• D) Commercialization
• E) Product diversification

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Definitions:

Arrival Rate

In operations, it refers to the frequency at which tasks, customers, or entities arrive at a system or facility, typically measured in units per time period.