Why Might Businesses Want to Analyze Data That Reveal What

question 52

Multiple Choice

Why might businesses want to analyze data that reveal what consumers do in the marketplace?

• A) To be able to send them tailor-made advertisements
• B) To be able to close the customer service department
• C) To be able to reduce production costs
• D) To be able to stabilize employee turnover
• E) To be able to manage long-term costs

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Definitions:

Köhler

Refers to Wolfgang Köhler, a German psychologist and phenomenologist who significantly contributed to the development of Gestalt psychology.

Wertheimer

A psychologist known for his founding role in the development of Gestalt psychology, which focuses on patterns and whole forms in learning and perception.

Evolutionary Psychologists

Scientists who study the role of evolutionary processes in shaping human behavior, thought patterns, and psychological traits.

Human Mind

The totality of conscious and unconscious mental processes and activities in a human being.